Customer is King! The more knowledge you have about the customer, for instance interests, preferences and habits, the higher the customer satisfaction level you can generate.
Our Customer Insights service helps you establish a strong relationship with clients. Our platform collects and aggregates data that is suitable for more detailed customer analysis; it effortlessly facilitates meaningful information about individuals, target groups or entire segments.
The ADSuisse technology creates a non-traditional perspective of customers: not merely names and IDs, but rich profiles of real people with lifestyle affinities, interests and attitudes. It is based on AI and semantic analysis of numerous web sources.
Extensive knowledge of you customers’ affinities, interests, preferences, perceptions and attitudes generates value and distinct competitive advantage. Imagine how successful you could be in terms of sales, product upgrades and service communication with this level of information.
There are numerous applications of structured customer data, for example to intuitively design improved marketing and communication strategies or create customised products. Customers become transparent! Concurrently customer retention will be based on fulfilling their aspirations.